Uber and Carrefour launch instant grocery delivery in Paris


Dive brief:

  • Uber and French retailer Carrefour have launched a high-speed grocery delivery service in Paris, the companies said in a press release on Tuesday.
  • The new service, known as Carrefour Sprint and exclusively available on the Uber Eats app, will deliver nearly 2,000 items in 15 minutes or less, including fresh, dry and cleaning products.
  • The partnership represents Uber’s latest move to strengthen its position in the highly competitive grocery delivery industry.

Dive overview:

Uber’s agreement with Carrefour builds on an existing relationship between companies to deliver groceries in France using the Uber Eats app. But while companies have so far focused on fulfilling orders from Carrefour’s retail stores in 30 minutes, the new company aims to ship a more limited assortment of essential products to customers in half the time by using dark stores.

Uber and Carrefour plan to extend the Carrefour Sprint service beyond Paris to the French cities of Bordeaux, Lille, Lyon, Marseille, Montpellier, Nantes, Nice and Toulouse “in the coming weeks” and has 20 locations offering fast delivery to the nine cities by the end of the year, the statement said.

Carrefour Sprint’s Parisian instant delivery service will be based on a network of nine micro-reception centers managed by the French startup Cajoo, which includes the distribution chain as an investor. Carrefour was part of a group of investors which recently paid $ 40 million in Cajoo as the startup competes with a range of companies, including Getir, Gorillas and Weezy, who have collectively attracted hundreds of millions of dollars in investments to roll out instant delivery to European markets.

Earlier this month, Carrefour began offering a pickup service in Paris via automated pickup lockers operated by startup Delipop.

For Uber, the expansion of its partnership with Carrefour is an opportunity for the American company to deepen the role of its online platform in the growing European grocery delivery market and to increase its presence. world in the grocery store.

Uber has seen a 620% increase in demand for grocery delivery in Europe through Uber Eats over the past year, according to the announcement. Over 9,000 grocery stores in 200 cities are listed on Uber Eats across Europe, the Middle East and Africa combined. In France, nearly 2,000 grocery stores serving 60% of the country’s population offer grocery products for delivery via Uber Eats.

Uber’s grocery delivery expansion in the United States has been slow since launching in mid-2020. In May, Uber partnered with Gopuff for a “daily essentials” delivery service. In July, Albertsons added Uber service to around 1,200 stores under multiple banners – a move that has Uber on track to expand its grocery delivery business nationwide by the end of 2021.

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